Alright.. Over half of the year is over, but the best seasonal/festive shopping events are yet to come. There’s no need to stress out if you’ve happened to miss out on sales during the first half of the year. I agree that seasonal promotions such as Republic Day, Independence Day, and Summer Season Sales provide big price cuts, but the best ones are yet to come in 2026.
Amazon Great Indian Festival. Flipkart Big Billion Days, Diwali Sales, Black Friday, Cyber Monday, and some of the biggest upcoming sales. In this article, we will be exploring these sales in detail, and I will also recommend product categories to prioritize for certain stores depending on their price histories.
Note: We will be discussing sales that will take place after August.
Amazon Great Indian Festival
When to Expect It?: Late September or early October
Many online shoppers are well aware of this Amazon sale that takes place once a year. For most of us, this name has become synonymous with the Diwali season. For those who don’t know, this Great Indian Festival Sale.
If you ever thought of getting a laptop, this is THE time to get it. I know this product category will feature one of the biggest percentage discounts, but there is a much bigger reason why I’m recommending it for the Great Indian Festival. Don’t forget to monitor the Amazon store on CouponzGuru for the latest updates. We compare and list the best deals so that you can shop at affordable prices.
Key Points to Note:
- Sale Type: Pre-Diwali Sale that will most likely start around the end of this month(late September).
- The ongoing RAM crisis keeps causing price hikes for laptops and other electronics. Therefore, this is the time to buy them at discounted prices, as the RAM crisis won’t end until 2027, according to experts.
- Other categories, including fashion, jewelry, and home appliances, also feature limited-time price cuts, coupon offers, and bank discounts.
- Other upcoming sales on Amazon: Black Friday Sale and Christmas & Year-End Sale.
Flipkart Big Billion Days
Unlike the Amazon Great Indian Festival, the dates for the Flipkart Big Billion Days are out. The sale will start on 9th October 2026 and a day early for members. I’d suggest you start shopping only after both sales(Big Billion Days and the Great Indian Festival) officially start. The main reason why I am saying this is that it allows you to compare the best deals. Make sure you follow our CouponzGuru Great Savings Fest closely as we compare and find the best deals from these sales.
Main Takeaways:
- Early access is available for Plus, BLACK, and Flipkart credit card members. (Who are Flipkart credit card members: Shoppers who hold the co-branded Flipkart Axis Bank credit card)
- Categories to look out for: Mobiles, Laptops, Home appliances, Beauty, Toys, and other popular categories.
Lenovo Diwali Sale 2026
When to Expect It?: Around late September to early October
For those who don’t know, Lenovo’s Diwali sale was referred to as Lenovo’s Tech Utsav. If you had been waiting to get any Lenovo laptops or accessories, then this is the time. As discussed earlier, even though the price hikes may seem too high now, it could still get worse. I know some people might be trying to delay their laptop purchases, hoping the prices would come down.
Get the Lenovo laptops this Diwali sale if:
- You don’t have a laptop and need one, whether it’s for work, content creation, or gaming.
- Your current laptop is extremely slow and unbearable to work on.
- You are able to find more ways to save on purchases apart from the Diwali discounts. It is easy to find verified Lenovo coupon codes on CouponzGuru’s Lenovo store.
Key Highlights:
- Best budget series for Lenovo gaming laptops: LOQ. You can go for the Legion series if you are looking for stronger performance.
- Marketplace vs Lenovo’s official store: Shopping from the official store is better, especially if you’re able to get a coupon discount.
AJIO Mega Diwali Sale
When to Expect It?: October 2026
Although you can find Diwali offers for fashion on Amazon and Flipkart, I’d suggest shopping from stores that are more focused on fashion, especially if they provide coupon codes. You can expect up to 50% off on selected categories or products. Please note: These direct discounts do not take into consideration the coupon codes, as they have to be applied manually at the checkout page.
Other sales to look forward to after Diwali:
- AJIO Christmas Sale: May not be as big as the Diwali sale, but still one of the biggest that they offer.
- AJIO Black Friday Sale: Unlike in India, the Black Friday Sale is considered THE biggest sale in the West, especially the United States.
Myntra Big Fashion Festival
When to Expect It?: Around late September to early October
The Myntra Big Fashion Festival, also referred to as the BFF sale, is one of the major seasonal sales from Myntra. But it is important to note that Myntra markets the End of Reason Sale as its biggest promotion instead of the BFF sale, as per my observations. Therefore, I’d think it’s better to wait for this sale and other Diwali sales from other fashion platforms.
Key Highlights:
- Discount range for Myntra Big Fashion Festival: 50% to 90%
- Is early access available for the BFF sale? Yes, Myntra will provide early access to its loyalty program members.
- Good news for first-time Myntra shoppers: You can benefit from the first-user Myntra coupon if it’s your first-time shopping on this platform.
Nykaa Diwali Sale
For shoppers who don’t know: The Diwali sale for Nykaa and Nykaa Fashion does not start at the same time. The official Nykaa website that is known for cosmetics and beauty products, runs the Diwali sale called Diwali Dhamaka Sale, while the Nykaa Fashion platform runs the Sparkling Diwali Sale.
Diwali Dhamaka Sale: Expected to start around: Early October
Sparkling Diwali Sale: Expected to start around: Late October
Nykaa hosts Diwali offers for both of its shopping platforms:
- Nykaa official website: Popular for makeup and cosmetics
- Nykaa Fashion: Shopping platform for clothing and accessories.
Even though Nykaa Fashion is more focused on clothing, they also offer discounts on cosmetic products. Therefore, it gives you more options to compare beauty deals before selecting the best ones. Make sure you join the Nykaa Prive loyalty program before the sale starts to claim special benefits.
Main Takeaways:
- The official Nykaa website runs the Diwali Dhamaka Sale.
- Nykaa Fashion runs the Sparkling Diwali Sale.
- Note: The Diwali sales for both platforms do not start at the same time. One of them starts
- Categories for the biggest discounts on Nykaa: Makeup, Festive Gift Kits, Skincare, Haircare, and Fragrances.
- Categories that feature the best offers on Nykaa Fashion: Festive essentials, Apparel, Ethnic Wear, Footwear, Bags, and Home Decor.
Nykaa Pink Friday Sale 2026
The Nykaa Pink Friday sale is the biggest annual sale of the year that typically starts around late November. As the name suggests, it is inspired by the Black Friday Sale. This is the last chance for you to save big on Nykaa cosmetics if you’ve missed all of their major sales.
Concluding Thoughts
Don’t forget to check out CouponzGuru if you don’t know how to keep track of the best deals during these sales. To make things easier, we will be launching the CouponzGuru Great Savings Fest, where we track all festive offers for the leading brands and marketplaces. Don’t forget to follow our website or official r/CouponzGuruIndia subreddit to stay updated.