Marketers today can generate any content for campaigns using AI tools. Based on emerging AI trends, the best AI video tools must have a combination of generative AI and editing tools. Editing is essential for getting the most value out of your AI content in marketing campaigns. Some of the top choices for these include Filmora, OpenArt, and Pictory. In this article, we will look at more of these platforms in detail and check for available discounts.
Filmora
Best For: AI Video Generation + Traditional Editing Tools
Filmora is an AI-powered video editing platform that offers extensive generative AI tools. Filmora makes it easy to create professional marketing videos without needing advanced editing skills. The traditional video editing tools can be used to edit your generated results. It is available on Windows, iOS, Android, iPadOS, and macOS. They provide different pricing for business users from 1 to 5 users. You can check for available deals or start for free by clicking the button below.
Key Highlights:
- AI Text to Video: Converts text prompts into AI videos.
- AI Image to Video: Converts image inputs into AI videos.
- AI Video Extender: Generate additional video content based on existing video in your timeline.
- AI Audio to Video: Converts audio input into AI-generated videos.
- Fimora uses the Veo 3.1 and Seedance 2.0 AI models for video generation.
Pricing:
- Basic plan: $8.99/month
- Advanced plan: $29.99/year
- Perpetual plan: $49.99(one-time payment)
Pictory
Best For: Converting Long Form Content into AI Videos
Pictory is a powerful AI video creation platform designed for marketers, bloggers, businesses, and content creators. The tool is specifically popular for turning long-form content into engaging videos. For example, cinema scripts, short-film scripts, and blog posts, or any other long text prompts. You can create short-form content like YouTube Shorts, Instagram Reels, LinkedIn posts, and TikTok videos.
Sample project that marketers can make: Turn a high-performing blog post into a 60-second summary video for social media.
Key Highlights:
- Text to Video: Converts the text prompt into a video.
- URL to Video: Easily convert a webpage into a video.
- Audio to Video: Converts audio files(podcasts, interviews) into videos.
Pricing:
- Starter plan: $25/month (1 user)
- Professional plan: $35/month (1 user)
- Team plan: $119/month (3+ users)
- Enterprise plan: Custom pricing (10+ users)
HeyGen
Best For: Product Explainers
HeyGen is a popular AI video creation tool for those who want spokesperson-style videos. The tagging feature makes it easy to tag users in AI videos to make collaboration easy. It eliminates the need for expensive production setups. This makes trying out new ideas without actors and cameras easy.
Key Highlights:
- Text-based video editor: Makes it easy to control tone, delivery, gestures, and emotion.
- AI Avatar Generation: Generates realistic human avatars with lip sync.
- Suitable for creating faceless YouTube channels.
- Popular for B2B & B2C marketing content.
- Apart from marketing, it’s useful for creating employee training material and onboarding videos.
- Popular use cases: Multilingual ad campaigns, UGC style videos, & product explainers.
Pricing:
- Free plan: $0/month
- Creator plan: $29/month
- Pro plan: $99/month
Synthesia
Best For: Video Tutorials & Courses
Synthesia is one of the most widely recognized AI video creation platforms for businesses and marketing teams. They are known for their corporate and enterprise marketing videos with multilingual support. It specializes in creating AI avatar videos from simple text scripts. You will have to get the creator plan for adding multiple avatars per scene and API access.
Key Highlights:
- Suitable choice for making testimonial videos.
- Provides over 240+ AI avatars.
- The startup plan features 120 minutes of AI dubbing/year.
- Features 160+ languages & voices.
Pricing:
- Basic plan: $0/month
- Starter plan: $14/month
- Creator plan: $59/month
- Enterprise plan: Custom pricing
OpenArt
Best For: Creative Marketers Who Want Animated Content
OpenArt is an all-in-one AI content platform known for multiple AI models in one tool. Google Veo, Kling, Seedance, and Wan are popular models. It is a popular choice among creative marketers who are looking to create detailed characters. Depending on the plan, you are allotted a limited number of consistent characters and AI videos you can create. You can start generating immediately with 40 trial credits.
Key Highlights:
- Free trial credits: 40
- Try different AI models to get the results you want.
- Add a start and an end frame for reference.
- Enter a detailed text prompt for accurate results.
- Switch between different models if you get satisfying results.
Pricing:
- Essential plan: $7/seat/month
- Advanced plan: $14.5/seat/month
- Infinite plan: $28/seat/month
Kling
Best For: Consistent Character Models For Marketing Campaigns
Kling AI is one of the fastest-growing AI tools that offers free credits for logged-in users. Unlike OpenArt, they offer their own AI model. You can switch between their VIDEO models to compare different results. It is perfect for marketers who want cinematic-style content. One of the main highlights of this tool is the weekly plan. It is perfect for testing out the platform before you invest in the monthly and yearly plans.
Key Highlights:
- AI models for video: VIDEO 3.0, VIDEO 2.6, and VIDEO 2.5 Turbo.
- Queue unlimited tasks with the paid plans.
- Offers 1080p video generation.
- The generated content is eligible for commercial use.
Pricing:
- Basic plan: $0
- Standard: $1.19/week
- Standard: $72.9/year
- Pro plan: $293.04/year
- Premier plan: $728.64/year
- Ultra plan: $1429.99/year
Invideo
Best For: UGC Ads
Invideo is one of the major AI video platforms designed for YouTubers and professional marketers. The chat interface makes it easy to give follow-up prompts on generated results. It excels at high-volume video production for social media, ads, and promotions. It gives you access to advanced AI video generations like Google Veo and Kling. The allotted credits in the Generative plan are enough for regular use. If you want, you can add more credits to the Generative and Elite plans.
Key Highlights:
- Suited for brand storytelling and campaign videos.
- Text to Video: Converts text inputs into realistic videos.
- Offers flexible pricing and credits for Generative and Elite plans.
- Access to 200 AI avatars & voice clones.
- Unlimited exports without watermarks on paid plans.
Pricing:
- Plus plan: $17/month
- Max plan: $85/month
- Generative plan: $170/month
- Elite plan: $900/month
AI Studios
Best For: Personalized Sales and Outreach Videos
AI Studios by DeepBrain AI is a powerful AI video creation platform designed for businesses and marketers. It specializes in turning text, scripts, documents, or URLs into polished videos. They offer two types of AI video generation: Text to Video and Generative AI video. The Generative AI feature is better at generating shorter video clips using AI. On the other hand, the Text to Video feature excels at creating long videos.
Key Highlights:
- Text to Video: Best for creating longer and structured videos
- URL to Video: It turns any public URL into a video.
- Docs to Video: Convert any PDFs or PPTs into videos.
- Article to Video: Great for creating long-form content into videos.
Pricing:
- Free plan: $0/month
- Personal plan: $24/month
- Team plan: $55/seat/month
- Enterprise plan: Custom pricing
Final Thoughts
AI video creation platforms are changing the way marketers produce content. They no longer have to be dependent on design teams, as long as they know a little bit of editing. This allows them to tune the generated AI results and add the human element to it. Whether it’s its product campaigns or YouTube content, you don’t have to spend hours thinking about how to start. All you have to do is enter your prompt and wait for the AI video.