Today, marketers are constantly trying to engage their audience. Conveying different messages is easy when you have their attention. One of the best ways to do this is to create high-quality video content. It has proved to capture more attention and engagement than any other media format.
The availability of AI tools has made generating videos easy. Whether it’s a client presentation or a social media reel, they can do it all. Marketers today can explore different ideas and generate content without wasting too much time. In this blog post, we will look at AI tools for creating text into captivating videos.
Synthesia
Synthesia can generate AI videos with avatars that mimic real people. Just pick any one from dozens of avatars or upload your own face to give a personal touch. This is the best way to make videos without actors, studios, or cameras.
You can add subtitles, backgrounds, and gestures to make unique videos that resonate with the audience. Their security features ensure that sensitive content is safe. Big marketing agencies need robust security as they deal with large amounts of content.
Main Highlights:
- It easily handles scripts up to 10 minutes long.
- Built-in AI voices eliminate the need for recording.
- Best suited for scaling your video production.
- Easy to conduct global campaigns and corporate training.
Pricing:
- Basic plan: Free
- Starter plan: ₹1,499/month
- Creator plan: ₹4,649/month
- Enterprise plan: Custom Pricing
OpenArt
Text-to-video generation is one of the main features of OpenArt. It provides a fixed number of credits for each plan. You get to use multiple AI models in one tool. This is beneficial for marketers who want to experiment with different AI tools. You can create multiple eye-catching intros to boost user engagement.
Main Highlights:
- Flux, Veo 3.1, Stable Diffusion, and Kling are major AI models.
- The tool eliminates the reliance on stock videos.
- Best suited for creating engaging social media reels.
Pricing:
- Free plan: $0
- Essential plan: $7/seat/month
- Advanced plan: $14.5/seat/month
- Infinite plan: $28/seat/month
- Wonder plan: $120/seat/month
Pictory
The best use of Pictory is repurposing content at scale. You can turn one blog post into multiple videos for YouTube, Instagram, and LinkedIn. You can further edit the video into Pictory’s AI Video Editor. The key features for marketers include Text-to-Video and URL-to-Video. You get additional media resources, such as ElevenLab voiceovers, with the professional plan.
Main Highlights:
- Best for repurposing content for social media.
- Offers a large library of royalty-free music.
- Automate content creation for ads and branding.
Pricing:
- Starter plan: $25/month
- Professional plan: $35/month
- Team plan: $119/month
- Enterprise plan: Custom Pricing
Filmora
Filmora now offers AI text-to-video tools with traditional editing features. Marketers with experience in video editing find it easy to use Filmora’s AI tools. Its video editing features give marketers more control over the final output. You can generate the AI video in minutes and continue refining using editing tools.
Main Highlights:
- Uses the Veo 3.1 AI model for video generation.
- Allows advanced editing tools with AI features.
- Available on Windows, macOS, and smartphones.
Pricing:
- Basic plan: ₹829/month
- Advanced plan: ₹2,999/year
- Perpetual plan: ₹4179.99(One-Time Payment)
Invideo
Invideo generates a video up to 30 minutes long using the Autopilot mode. All you have to do is enter a detailed brief in the chatbox. It includes different topics, points of view, and instructions. You can use the AI Script Generator if you don’t have any prompt ideas. Marketers can check for different trends and camera angles in the ‘Trends’ section.
Main Highlights:
- Provides templates and a vast library of stock footage.
- Edit videos using text-based commands.
- Get the Plus plan to remove watermarks.
- Generate prompts using the AI Script Generator.
Pricing:
- Free plan: $0
- Plus plan: $25/month
- Max plan: $60/month
- Generative plan: $200/month
Kling AI
Kling is popular among marketers who run video ads and post short-form content. It transforms simple text prompts into viral-worthy content. All you have to do is click on ‘Video Generation’ and enter the prompt. Advanced features like motion control and background music can be easily integrated.
Main Highlights:
- Offers flexible pricing plans.
- Features native audio generation.
- Strong physics, lighting, and camera movement for engaging videos.
- Provides 660 credits per month on the entry plan.
Pricing(Yearly):
- Basic plan: $0
- Standard plan: $79.2/year
- Pro plan: $293.04/year
- Premier plan: $728.64/year
- Ultra plan: $1429.99/year
Vadoo AI
Marketers don’t have to switch between tools for scripting and editing. This saves them a lot of time, which they can use elsewhere. You can just create and schedule content with the auto-post feature. You must know that different plans have different auto-post limits. A consistent character video is available from the Pro plan. Therefore, it is best that you get it if you want to create AI short films.
Main Highlights:
- Turns simple prompts into videos with animations and music.
- The entry-level plan offers 1,500 credits per month.
- Runs parallel tasks to save time.
Pricing:
- Starter plan: $13/month
- Pro plan: $27/month
- Advance plan: $99/month
Final Thoughts
AI video generation has completely transformed content creation. You no longer need video editing skills to create stunning videos. All you need is a simple text prompt that explains your final output. As a marketer, it is important to know your goals before investing in an AI tool. The above-listed AI tools are best suited for marketers to scale content creation. Therefore, you can experiment with different video ideas without upfront costs and save time.