In the age of AI tools, getting the audience’s attention is more important than ever. With so much content available today, people’s attention span keeps getting shorter. This is why content creators need to strategize content and find ways to keep them engaged. All this starts with finding the target audience, scripting, drafting, and optimizing for maximum audience reach. To execute this properly, we will look at tools to increase engagement on all social media platforms.
Vimeo
This tool is relevant for anyone whose content includes vlogging, tech reviews, or anything else on video. As video content creators, most of your audience and income likely comes from YouTube. Vimeo, on the other hand, is another video hosting and sharing platform. It has a wide viewer base of professionals and businesses. You can repost your old content or create new content on Vimeo to extend your audience base.
Highlights:
- Video editing features are included with Vimeo plans.
- It offers ad free video hosting experience that YouTube lacks.
- Offers customizable video player, third-party tool integrations, and AI tools.
Pricing(billed annually):
- Starter plan: ₹720/month
- Standard plan: ₹1,500/month
- Advanced plan: ₹4,500/month
- Enterprise plan: Custom pricing
Synthesia
Adding your personal touch is a must if you want to build a real connection with your audience. For faceless YouTube channels and content, it can be hard to maintain high engagement rates. This is because random users on the internet keep publishing low-effort content without their personal voice. To stand out from them, you must add that “personal touch” to your content.
With Synthesia, you can create a digital version of yourself that talks. You can try your AI avatar by recording a guided video script in front of a camera. Make sure to look straight at the camera and have a neutral background. This tool is best for those who are shy to show their faces in their content.
Pricing:
- Basic plan: Free
- Starter plan: ₹999/month
- Creator plan: ₹2,999/month
Predis.ai
Growing your reach by posting regularly on a single platform is impossible these days. With the rise of AI declining clickthrough rates, social platforms have gained the spotlight. Content creators and brands are now optimizing content for channels like Pinterest, Instagram, LinkedIn, Facebook, and Substack.
With Predis AI, you can create content, run competitor analysis, and schedule for multiple social media platforms. It gives you insights by showing how your competitors are performing on social media. You can compare metrics like follower count, total posts, and engagement rate. All you have to do is add their social media handles.
Pricing(billed annually):
- Core plan: $19/month
- Rise plan: $40/month
- Enterprise+ plan: $212/month
Semrush
When it comes to getting more views on your website, targeting your key audience is essential. For this, you have to research the right keywords, long tail search queries, and their search volume. Semrush assists you in researching and helps you find trending terms. It conducts site audits and detects broken links, slow pages, and missing tags. You can use its on-page SEO tools to generate meta descriptions and content structure.
Semrush One helps you track your visibility in LLMs like ChatGPT, Gemini, and Perplexity. This helps you combine traditional SEO with GEO capabilities.
Pricing(billed annually):
- Pro plan: $117.33/month
- Guru plan: $208.33/month
- Business plan: $416.66/month
Soundraw
Whether it is for the outro, intro, or throughout the video, having music in it always helps. So many brands that were able to grow by adding memorable music. These days go can generate music with Soundraw that suits your style. From Hip Hop to R&B, Soundraw can make it all. It is great to create music for short-form content, ads, and promo videos.
The starter plans are enough to start with for content creators. The Artist Pro and Unlimited plans are recommended, only if you have a creative team working with you.
Pricing
- Creator plan: $5.99/month
- Artist Starter plan: $10.49/month
- Artist Pro plan: $12.59/month
- Artist Unlimited plan: $17.49/month
- Enterprise plan: Custom pricing
Final Thoughts
Using these tools you can improve the overall content quality, and optimize it for not just Google. Original content for Instagram, LinkedIn, and Pinterest helps you to reach a bigger audience. According to real world studies, creating high value video or blog content increases lead generation, views, and click through rates. Hence tools like Semrush, Soundraw, and Predis.ai help you scale this process and save your time.