
Makeup can feel overwhelming when you are just starting. With so many products, brushes, and beauty trends online, beginners often end up buying items they do not really need. It can look a bit confusing, especially when you look at online beauty influencers like James Charles.
The good news is that building a simple makeup kit does not have to get complicated. In this blog, we will explore essential products for fresh, everyday looks and help you learn the basics of skincare.
Maybelline Fit Me Primer
Price: ₹645

Side Note: This article follows the industry standard order of applying these makeup essentials
A primer is one of the most important makeup products for beginners because it creates a smooth base before applying foundation or concealer. This New York Fit Me Primer by Maybelline features an oil-free, non-comedogenic formula. It means that it is made with ingredients that won’t clog your skin pores. You can shop for this product from the link below.
What People Say About This Product: Serves as a good base for the foundation
Key Highlights:
- Helps provide a good base for the foundation.
- Available shades: Dewy and Matte
- Volume: 30ml
- Formulated with Vitamin E
- You can avail discounts by checking available coupons.
Maybelline Liquid Foundation
Price: ₹181

Once your primer is on, the next essential that comes up is foundation. It is one of the most important makeup essentials that covers minor imperfections on your skin. This helps you provide coverage for blemishes, dark spots, and redness on your skin. This liquid foundation by Maybelline is suitable for all skin types, including oily skin. Although foundations come in many types(liquid, powder, and cream), liquid foundation is the most versatile option for beginners,
Key Highlights:
- Available volume: 30ml
- Colour: 128 Warm Nude
- Helps blur the appearance of the pores.
- You can shop on marketplaces like Amazon and Flipkart.
MARS Cancel Concealer
Price: ₹199

After applying foundation, a concealer is your next makeup essential that you have to use. It is considered a standard practice to apply concealer after applying foundation. This allows the foundation to even out the skin tone. Try using a small targeted brush and gently apply the concealer under your eyes. This helps you cover areas that the foundation couldn’t properly cover.
Remember: It is completely normal to include makeup products from multiple brands. Most makeup artists experiment with different combinations to get ideal results.
Key Highlights:
- Available in more than 8 colours.
- Easy for beginners to apply
- Recommended use: Concealing blemishes or discolouration.
- Provides sun protection: 50 SPF
- Adds a radiant touch to your natural skin features
INSIGHT Setting Powder
Price: ₹205

Applying loose setting powder is an essential step that locks in everything. The main goal of this is to help your makeup last longer, reduce extra shine, and protect the foundation throughout the day. It is a necessary step, especially when you’re living in this hot and humid Indian weather. Thus, it also makes sense to have natural skincare products.
This loose setting powder by INSIGHT is great for a lightweight and natural finish. On the other hand, compact powder is great if you want quick touch-ups during the day.
Key Highlights:
- Prevents foundation and concealer from creasing.
- An important step for makeup in humid Indian weather.
- Type: Loose powder
- Quantity: 40g
- Features a paraben-free formulation.
Swiss Beauty Blush
Price: ₹224

Blush is the product that actually brings life and colour back to your face. All the products that we discussed up till now helped create a smooth base on which blush can be applied. As a beginner, applying blush is a great way to enhance your features and make your makeup look complete. You can either get a pack of one or a pack of 2 with 10ml each from the link below.

Where Do I Apply Blush?
- Try applying it to the highest point of your cheekbone.
- 1 dot is enough for a natural flush.
- 2 dots are enough for long-lasting colour.
- 3 dots are best for maximum intensity
Key Highlights:
- Quantity: 10 ml
- Colour: Cheek-O-Pink
- Blush type: Cream
- Best for getting a youthful glow and lifted look.
MARS 2-in-1 Mascara
Price: ₹278

The purpose of using mascara is to make eyelashes look longer, fuller, and more defined. It is a beginner-friendly makeup product that can enhance your overall look even if you are wearing very little makeup. You don’t need to have advanced makeup skills to use mascara.
There are different mascaras for adding volume, lengthening, and curling your eyelashes. This 2-in-1 mascara by MARS provides separate brushes for lengthening and volumising.
Alternative: Sometimes, fake eyelashes can look like a convenient alternative to mascara. It is important to know that you need certain skills, and it is not beginner-friendly.
Key Highlights:
- Volume: 15 ml
- Waterproof: Yes
- Stays up to 18 hours
- Mascara wand type: Oversized
Lakmé 9 to 5 Eyeliner
Price: ₹152

Eyeliner is another important part of a makeup routine, although not mandatory. It is a matter of personal preference, as most people use it during special events like family gatherings and office parties. This helps define the eyes and adds more depth to any makeup look. It may seem difficult at first, but you get used to it after sufficient practice. You can start with the inner corner of each eye and draw a stroke along the upper lash.
Key Highlights:
- Volume: 4.5 ml
- Ingredients: Aqua, Acrylates, Silica, Glycerine, and Caprylyl Glycol
- Lasts up to 24 hours
- Smudge-proof and waterproof
TEMPERIA Makeup Brush Set
Price: ₹179

The last essential every beginner needs is a good set of makeup brushes. Even the best makeup products won’t perform well if you don’t have the right tools to apply and blend them. Brushes make application easier, smoother, and more professional-looking. I would say that you don’t try to look for the most expensive ones and just go with the basic ones for now. The TEMPERIA Pack of 5 Makeup Brush Set is good enough to get you started
Key Highlights:
- Bristle Material: Synthetic Fibre
- Total number of brushes: 5
- Useful for foundation, blush, compact powder, and eyeliner.
- Helps reduce product wastage ( using fingers wastes more).
Faces Canada Lipstick
Price: ₹230

Lipstick is one of the most popular makeup essentials because it instantly adds colour and enhances the overall look of the face. This Comfy Matte lipstick by Faces Canada is a good neutral colour(Cocoa Crush 07) to go for. Out of all the above products, lipsticks are the best way to experiment with different styles for any beginner.
Key Highlights:
- Lipstick type: Liquid
- Colour: Cocoa Crush 07 (Brown)
- Long-lasting: Up to 10-12 hours
- More than 10 colour options available(click the link below)
Ending Thoughts
Some people come to the conclusion that they need the most expensive cosmetics to look good. This happens when you watch too many YouTube videos by beauty influencers, most of which are paid sponsorships. Starting your makeup journey does not have to be expensive if you focus on essential products. Just remember that the goal of makeup isn’t to look perfect but to be comfortable in your own skin.